Success Story – Samsung Việt Nam

Challenge

• Covid-19 disrupts the supply chain & causes lockdowns
• Samsung salesforce cannot visit mobile stores as frequently

Solution

• Outlets 24/7 connected to Samsung via app
• Proactive order & re-fill Samsung products
• Exclusive Samsung offers via app

Results

• Supply chain operates smoothly even with Covid-19
• Over 1200 outlets happy to restock proactively & get offers from Samsung
• Record achieved through 2-hour in-app flash sales: 164% monthly sales KPI